Cynthia Billhartz Gregorian | Photos by Brynn Burn
Organic and natural home goods shop opens in Grandview after success in Omaha.
onica Freeborn’s vision for Amethyst Home, a new boutique and design studio in Grandview, Missouri, is to celebrate artisans while curating natural furnishings that give a home soul. She opened the local boutique last year after watching her first shop in Omaha, Nebraska, grow, since 2017, from a small retail space dealing in custom furniture and luxury rugs into a bustling design business. Friends, family members and customers were regularly asking her to bring rugs to their homes and opine on whether or not they fit the space and decor. So the boutique organically grew into a design studio as well. And speaking of organic… “I knew we were doing something a little bit different at Amethyst because we focus on natural materials,” Monica says. “A big priority for me is linen sofas, wool and jute rugs, solid wood tables and marble accents.”
The Grandview boutique also has a rug gallery featuring luxury brands, designs from independent makers, as well as new and vintage rugs of Turkish, Persian and Nepalese provenance.
Amethyst Home is a one-stop shop for freshening up a room or redecorating an entire home. It offers complimentary photo mock-ups so you can “try on” furnishings in your space, as well as hourly design services.
According to Monica, Amethyst Home’s furnishings are adaptable and have fans across the country. The studio has provided design services for clients from Miami to Phoenix, she says, adding that “we can lean more traditional, we can lean more modern, and we work with clients of all different design aesthetics—but with that common thread of a love for nature.”
4200 Main St.
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