Words by Andrea Darr
Arrow Cleaners—now Arrow Home—points in a new direction of elite home care.
ou’ve purchased your dream house and filled it with beautiful furnishings. You also want to fill it with life: friends, kids, pets. That can make it challenging to keep your house looking new and fresh. Life’s precious moments sometimes add color where it wasn’t before—a crayon stain on your couch, leaf impressions on your outdoor cushions, or a wine splotch on your living room rug, courtesy of the dog’s happy tail wag.
Unfortunately, worst-case scenarios happen, too—an unattended candle can catch a room on fire, or sub-zero temperatures might freeze and burst your pipes, flooding your house.
Who do you call to fix it all?
“We want to be the solution for when anything happens—like a first responder for your home’s most valued items,” says Fabian Benito, owner of Arrow Home.
First responders with white-glove service, that is.
Since 1914, Kansas Citians have known Arrow Cleaners as a specialty textile service—the dry cleaner to the dry cleaners, as they say. The company is widely known for its leather and fur restoration and wedding gown preservation.
In 2020, Benito bought the brand from the founding Gershon family because he saw something unique in the brand and its approach. The company exhibited values of craftsmanship, respect and accountability—the same values shared by Benito. He is building on that reputation and transitioning the business to serve more than just the community around the 39th Street location —it is now one that can handle all the pressing details of a household.
From core services such as valet dry cleaning and laundry to carpet, flooring, furniture and drapery cleaning and even restoring homes and their contents after natural disasters, Arrow Home can provide all the ancillary services that homes and homeowners require.
Family is of utmost importance to Benito, who recently became a father and changed the way he views—well, everything—but certainly who he allows into his home. Benito wants to bring back trust in a company—the way customers used to feel about businesses.
Arrow Home is his solution, emerging as the all-encompassing provider with concierge-like customer care. It’s a holistic approach that caters to those who want a well-maintained home without worrying about how to check all the items off the list. Benito has been hiring a team to execute the expanded services to a high level alongside him.
“It’s a good pivot for a dry cleaner,” Benito says. “It’s a big transition, but we are taking the excellence we are known for and applying it to the home.”
Arrow Home will also travel in situations where large-scale help is needed. Last fall, Benito spent a month in South Carolina after Hurricane Helene to help families rebuild homes and refurbish items.
It returns to Benito’s emphasis on families and treating customers well, especially when they’ve been in a traumatic situation.
“It becomes a therapy situation,” he notes. “People are devastated and upset, and it’s crucial to have the right people in place.”
Helping others is part of the brand vision, including bringing talented small-business owners into the fold, such as a fireman with a side gig as an excellent window cleaner or a Christmas light installer.
“We don’t want to be everything to everyone, but we are accessible,” Benito says. “Our focus is on giving people back their time so they can move away from the day-to-day grind.”
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